Cookie Policy
Last updated: [DD Month YYYY]
text1) What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work, improve performance, and provide reporting information. Similar technologies include pixels, tags, local storage, and SDKs. In this Policy, we refer to all of these collectively as “cookies.”
2) Who Sets Cookies?
- First‑party cookies: set by Tofido and used to operate our site and remember your preferences.
- Third‑party cookies: set by third‑party providers to deliver analytics, media, or other features. These providers may recognize your device across websites.
3) How Tofido Uses Cookies
We use cookies to:
- Operate core site features (navigation, security, session management).
- Measure performance, diagnose problems, and improve user experience.
- Remember your choices (e.g., cookie preferences, language, previously viewed content).
- Optionally deliver or measure marketing and campaign effectiveness (only if implemented and permitted).
4) Categories of Cookies
Essential (Strictly Necessary)
Required for the website to function and to keep your data secure. They are always on and do not require consent.
Performance & Analytics
Help us understand how visitors use the site so we can improve content and performance. Where required by law, these run only with your consent.
Functional (Preferences)
Remember choices (e.g., language, region) and personalize content. These cookies may be optional depending on jurisdiction.
Advertising & Targeting (If Used)
Enable us or our partners to show relevant content/ads and measure campaigns. These cookies are optional and require consent where applicable.
5) Cookie Table (Examples)
Replace or extend the list below with the exact cookies your site uses. If you deploy a consent tool, it can auto‑generate the live table.
Essential
| Name | Provider | Purpose | Expiry |
|---|---|---|---|
| tofido_session | Tofido (first‑party) | Preserves session state across page requests and maintains security. | Session |
| cookie_consent | Tofido (first‑party) | Stores your cookie preferences (consent choices). | 6–12 months |
Performance & Analytics
| Name | Provider | Purpose | Expiry |
|---|---|---|---|
| _ga | Google Analytics (third‑party) | Distinguishes users for analytics and usage reporting. | 13 months (region dependent) |
| _ga_XXXX | Google Analytics (third‑party) | Maintains session state for analytics. | 13 months (region dependent) |
| _gid | Google Analytics (third‑party) | Distinguishes users for daily reporting. | 24 hours |
Functional (Preferences)
| Name | Provider | Purpose | Expiry |
|---|---|---|---|
| preferred_language | Tofido (first‑party) | Saves your language preference. | 6–12 months |
Advertising & Targeting (If Implemented)
| Name | Provider | Purpose | Expiry |
|---|---|---|---|
| _fbp | Meta (third‑party) | Delivers a series of advertising products such as real‑time bidding. | 3 months |
| _gcl_au | Google Ads (third‑party) | Stores and tracks conversions. | 3 months |
6) Your Choices & Consent
- Cookie banner: Where required by law, non‑essential cookies are used only after you give consent via our banner. You can update your choices at any time using the “Cookie Settings” link in the site footer (or banner).
- Browser settings: Most browsers allow you to block or delete cookies. Doing so may impact site features. Instructions can be found in your browser’s help section.
- Opt‑out tools: Some providers offer their own opt‑out mechanisms (e.g., Google Analytics opt‑out add‑on). These may be browser/device‑specific.
7) Do Not Track & Global Privacy Controls
Our site may not respond to all “Do Not Track” signals. Where legally required, we strive to honor recognized consent signals (e.g., Global Privacy Control) for cookies/processing.
8) International Data Transfers
Some providers may process data outside your country. When this occurs, we rely on appropriate safeguards (e.g., standard contractual clauses or equivalent mechanisms) and vendor assessments.
9) Retention
Cookies persist for the durations indicated in the tables above, or as configured by your consent. Analytics data derived from cookies may be retained for reporting periods set by the respective provider and our account configuration.
10) Updates to This Policy
We may update this Cookie Policy to reflect changes to our site, cookies, or applicable laws. The “Last updated” date will change, and we may provide additional notice where required.
11) Contact
Questions or requests about this Policy or your choices: [email protected]
12) Region‑Specific Notices
EEA/UK
- Non‑essential cookies require consent before use.
- You may withdraw consent at any time via “Cookie Settings.”
- To exercise data rights (access, deletion, etc.), email [email protected].
US (California and others)
- Depending on implementation, certain tracking may be considered “sale” or “sharing” of personal information. If applicable, we will provide a “Do Not Sell or Share My Personal Information” option and honor valid opt‑out signals.
- To submit a request or exercise rights, email [email protected].